One cloud folder above every department. Departments execute. The Brain decides.
Two homes for every piece of work. The rule tells you which door to walk through.
"If you're building a brand new offer... there's no clear output... you probably operate on top of the business brain."
Three custom instructions turn the folder into an operating system. Write them once and the Brain enforces them on every decision.
Whenever a decision affects a team member, the Brain drafts the Slack message or email explaining what changed, why, and what they do differently. It never auto-sends.
"Never send anything without my approval."Every real decision gets logged automatically. Who made it, what it was, when it happened. Six months from now you can trace any call back to the moment it was made.
Before any decision over $1,000, the Brain argues the other side once, using real data from the files. Not vibes. Your own numbers, pointed back at you.
The Brain is only as good as what you feed it. Three rules keep it sharp.
Never sync raw chat history in. When a workspace produces a validated final artifact (a refined ICP, an SOP, a strategy doc), promote that one file into the Brain.
"Think of the Business Brain as your curated source of truth, not a backup of every conversation."Reusable expert frameworks belong in the Brain. It works like inviting Hormozi into the boardroom for a sales question. Department custom instructions never go in, or the Brain gets an identity crisis and starts wondering whether it is the CMO or the CFO.
A master CLAUDE.md-style instruction file lives at the root. Each department subfolder carries its own. The root file governs the whole Brain. The local files govern their own rooms.
Paste this when a decision is too big for one department. Every workspace takes the stand, cites its own files, and the disagreements surface before you commit.